18 March, 2023
9 Detailed Steps to Write a Business Plan

As they build and grow, businesses need a firm grasp of how they are doing today, a clear set of goals, analyzing competitors and a direction for the future. That is why a business needs a detailed, specific business plan. If running a company is a road with no light, the business plan is the lamp that lets you walk it with confidence. A detailed business plan is therefore an important job that shapes the company's growth strategy. So what are the steps of a business plan ? Read on to find out with Mona Media the advice below.
What is a business plan?
A business plan is a basic document describing how a business will operate, and every company needs one before it starts trading.
In this plan, the business defines its main customers, its target market, its current situation, its competitors and its direction for the future.
The plan describes the company's operations over a set period. In reality, a company without an effective business plan will not last long.
A great business plan outlines expected costs and the situations that may arise from the company's decisions.
A typical business plan includes an executive summary of the company, a detailed description of its services and products, and its goals.
Writing a business plan is a step that can make or break a company. But procrastination and lack of drive while carrying it out often waste time and resources. Watch this to finish your business plan and avoid unnecessary risks:
Why a business plan matters
It helps your business grow in the right direction, faster
A business plan is the starting foundation of a company. The first version may not be perfect, but it serves as a compass that keeps you on course and lets you adjust your goals.
Promotion and raising funds
Investors need to understand your business model. Show them that your strategy is stable, sustainable and financially strong. That means your plan should include projected financial statements, forecasts and a plain explanation of your business model for potential investors.
Make strategic decisions
A detailed business plan helps you make the right decisions at the right time, with high impact. Without a plan, you may head the wrong way, lose track of time, and miss your intended completion date and the results you expected.
Many people think starting a business means going big, going fast and making a splash. In truth the hardest part is surviving, and only then growing. Watch this video to hear Hùng share MONA's real story, from the early days to passing the 100 billion VND mark.
5 things to remember when writing a business plan
Keep the plan short
When writing a business plan, keep it to a short, concise outline so readers can follow it without feeling it drags, and so you can edit it easily and keep an overview.
Easy-to-understand wording
For example, if your company works in software developers technology but your investors don't know much industry jargon, avoid technical terms and abbreviations in the plan.
You can explain your product and technical terms in a glossary at the end of the table of contents so readers can follow.
Test your business idea
Test your idea with an ad, then check whether it is feasible and validate it.
Set your goals
Decide what your business goals are and who you are aiming at. Set goals along milestones so you can reach them, then plan how to achieve each one.
Don't worry too much about writing a business plan
Some statistics suggest most business owners and entrepreneurs are not business experts. They have to find the tools to grow effectively on their own.
Writing a plan is not as hard as you might think. Below, we will walk you through the steps of writing a business plan.
A detailed business plan covers more than strategy and goals; it also starts from the right business mindset. The video below gives you a realistic look at how Vietnamese people approach business, the common misconceptions, and the right mindset for building a lasting company.
The 9 steps of a detailed business plan
When you start writing a specific business plan, you need to prepare its required parts, such as the content and a template, so the plan looks as professional as possible. The steps of writing a business plan are:
Step 1: Come up with a distinctive business idea
Your idea matters a great deal when you start your plan. It is the foundation and the goal that leads you to success. So start by creating a truly distinctive idea.
Feel free to put all your ideas on the table and don't hold back, because nobody taxes dreams. What matters is how you turn them into reality.
In particular, start your business plan with an idea that has real potential and doesn't copy anyone else's. That alone accounts for about 50% of your chance of success.
Step 2: Set the goals you want to reach
To draw a route, you need a starting point and an end point. Your goals and results are what drive you to keep going. Listing your goals will help you write an accurate, detailed business plan.
Step 3: Research and analyze the market before writing the plan
The market has hundreds or thousands of fierce competitors. To rise above them, you must understand your surroundings and know yourself and your rivals. This step is very important for an effective business plan.
You need to understand the market you are aiming at, define your target customers, know your industry and your competitors. Equipping yourself with this knowledge is essential.
Step 4: Build a SWOT chart
A SWOT chart shows you what strengths you can compete with, and what weaknesses to fix and how to overcome them. Once you know your strengths, you can write a more effective and more accurate business plan and avoid risks.
This is a video well worth watching if you run a service business and want your company to grow in a more structured way. Hùng doesn't talk theory. He tells what MONA has actually done and the lessons that took many years to learn. Watch the video for the details.
Step 5: Define your business organization model
You have a distinctive idea and a truly ambitious plan, but can you do it alone? Almost certainly not. You need like-minded people and people with different skills. Then you need to divide the work sensibly, with good communication and coordination between departments to get the best results.
Step 6: Write a marketing plan
When building a business plan, don't forget to promote your brand. This step matters a great deal and directly decides whether your product sells well.
So when should marketing start? From day one. A long-term, flexible strategy helps you reach customers quickly and expand into new markets more easily. This is the smartest advice on how to write a business plan.
Step 7: Plan your people management in detail
As your business grows, your headcount can rise to dozens or even hundreds of people, and you can't manage each one individually. A professional system helps you plan management, training, guidance and skills development for your staff.
Step 8: Make a clear financial management plan
Financial management is very important for a business. Without a sensible allocation of costs, profit may not even cover the losses. What costs you need, when you pay, when you collect: all of this needs a specific plan.
Step 9: The implementation plan
Once the detailed business plan is done, your next job is to carry it out step by step and make sure everything stays on the track you planned. If anything changes, always have a contingency so things don't fall into chaos.
Above are the steps in how to write a business plan that you should keep in mind before you begin. We hope this article helps you plan your business effectively and supports your career direction. Good luck!
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