Full-scope SEO services

Your brand shows up whether people search Google or ChatGPT

Top rankings that bring real customers to your business

Traffic growth

Better-quality leads

Real revenue

MONA Media's SEO service takes client websites to number 1 on Google

SEO isn't about pushing a few keywords to the top,
it's about building a system that brings your business customers every day

See pricing

SEO brings customers directly to your business

Video: SEO services that bring customers directly to your business, shared by the MONA Media team.

Video content (transcript)

MONA grew from a four-person startup to more than 14,000 projects, mostly by doing SEO for itself. You have probably burned money on ads that brought plenty of leads who were only browsing and never bought. That is why MONA chose SEO: fewer leads, but steady ones, from people who come because they need the service and are ready to buy. Our SEO work doesn't stop at ranking at the top of Google. We write content that answers buyers the way a consultant would, and we improve conversion at every small step of the visit. A specialist team measures every visit. The result is quality leads that are easy to close, with large order values, without a big sales team or ad spend. This is how MONA has helped clients in many industries grow steadily for more than 5 years. SEO won't make sales take off overnight, but it keeps a business healthier and in the game longer than its competitors. Call 1900 636 648 to start building a steady customer channel with SEO.

Benefits of investing in SEO

BUILD A CUSTOMER CHANNEL THAT LASTS
Organic search chart reaching 12,700 keywords and 25,700 visits after the SEO campaign

BETTER KEYWORD RANKINGS

MONA doesn't chase keyword counts. We focus on the keywords that can bring in real customers
Google Analytics report showing an average engagement time of 6 minutes 39 seconds

BUILD RECOGNITION AND TRUST

Showing up on Google again and again makes your business the name customers already know
Website traffic grew from 13,528 sessions in 2019 to 278,437 sessions in 2023

GROW ORGANIC TRAFFIC

Customers keep finding your business every day, without you relying on ads
Cart orders on the website grew from 30 to 99 thanks to organic traffic

HIGHER CONVERSION RATE

SEO isn't just about traffic. It also shapes the content and the visit so that visitors turn into leads
Traffic source table showing Google leading the users coming to the website

LOWER MARKETING COSTS

Costs can be higher at the start, but the cost per customer keeps falling over time
⚡ SEO for the AI era

Not just ranking on TOP Google — but also being
AI Overview chosen as the answer

Customers increasingly ask ChatGPT, Gemini, Google AI Overviews and Perplexity directly instead of scrolling through 10 blue links. MONA's AI SEO helps your website keep its top spot in traditional search, and become a source AI cites — SEO + GEO + AEO in one process.

Traditional search
🔎 “what is AI SEO”
competitor-a.vn
Full-scope AI SEO services…
mona.media › dich-vu-seo-ai
AI SEO services — an optimization strategy using artificial intelligence
competitor-b.vn
What is AI SEO? Using AI in SEO…
competitor-c.com
SEO & AI SEO services for businesses…

Users still have to click, read and compare on their own.

AI-generated answer
🔎 “what is AI SEO”
AI Overview

AI SEO (Generative Engine Optimization) is the process of optimizing a website so AI platforms such as ChatGPT, Gemini and Google AI Overviews understand, trust and prefer to cite a business's content in their direct answers — rather than just ranking for keywords on the traditional results page.

mona.mediaother sourcesother sources

Your brand is named right in the answer — before the customer clicks anything.

SEO · ranks in the top 10 blue links GEO · cited by generative AI AEO · answers AI assistants' questions directly
AI Overviews already cite MONA on tier-1 queries (real data)
#1
WordPress website designcommercial · top 1
#2
AI SEO servicescommercial
#4
“what is a website”very high volume
#3
“what is llms.txt”AI-era
#6
sales management softwarehigh commercial intent
+ your industry nextnext target

When to invest in full-scope SEO

SEO is how you reach customers who are already searching on Google
MONA Media SEO specialist thinking about the signs a website needs full-scope SEO

Traffic is unstable
and keeps falling

Your website isn't
cited by AI

Traffic grows, but
doesn't convert

Relying too heavily
on ads

How is full-scope SEO different from keyword SEO?

Full-scope SEO means building a long-term
foundation for your business

Full-scope SEO doesn't depend on a few keywords
and differs from keyword SEO in its approach and in the results it delivers

Criteria Full-scope SEO Keyword SEO
Approach Covers the customer's entire search journey, from research to decision Focuses on a few main keywords directly related to the product/service
Scope Optimises the whole website: content, technical, UX/UI, structure Mainly optimises a few pages and specific keyword groups
Traffic Grows steadily over time, from many different search sources Depends on the ranking of each keyword
Conversion potential Higher, because content follows the customer's needs at every stage Unstable; often ends up with 'traffic but no leads'
Durability Stable, less affected by algorithm changes Volatile when keywords drop
Cost A bigger upfront investment that gets more efficient over time Lower cost at first, but the results don't last
Long-term ROI High: traffic and leads build up over time Lower: depends on individual keywords
🤖 Process

MONA's SEO process — with AI at every step

Not “press a button and AI writes the article”. AI is built into every stage as an assistant, and a MONA SEO specialist makes the final call — faster, more accurate and measurable.

Research & strategy

We sit down with you to understand your product, target customers and the business numbers you want to hit. Then AI gathers search demand, maps keywords into topic clusters, prioritises the groups that bring orders, and finds content gaps against the top 10 competitors.

AI · keyword & intent mapping

Answer-first content production

AI helps build answer-first outlines and drafts; MONA editors check the brand voice, EAV data and accuracy.

AI · draft + human editor

On-page & schema optimization

AI reviews titles, meta and headings, and adds Service · FAQ · Organization · Breadcrumb schema so Google and AI understand the page correctly.

AI · on-page + structured data

Technical & AI readiness

We optimize speed, Core Web Vitals and mobile, and set up llms.txt so AI crawlers understand what your website is about.

AI · technical + llms.txt

Off-site & brand authority

Building a consistent entity (NAP, organization profiles) and a network of sources so AI finds “off-site consensus” when it mentions the brand.

AI · entity & off-site consensus

Measurement, conversion optimization & ongoing support

Ranking reports and tracking which pages are cited by AI Overviews/ChatGPT/Perplexity. We also find pages that get visits but no enquiries and fix the conversion points (CRO). After reaching the top, MONA keeps monitoring and adjusting after every Google algorithm update.

AI · citation tracking
✅ 25 layers of checks

25 AI QC/SEO audit checks — down to every detail and every image

Before it goes live, every page passes 25 AI checks in 5 groups. Nothing slips through — from the wording and schema to every single image.

Content & GEO

· 8 layers
01

Answer-first audit

Every section opens with a direct answer so AI can quote it easily.

02

Entity & EAV data

Brand figures kept consistent on every page so AI trusts them.

03

Schema validator

Checks that Service/FAQ/Org/Breadcrumb markup is valid.

04

Cannibalization scan

Detects 2 URLs competing for the same keyword.

05

Search-intent match

Content matches the real search intent.

06

Topical gap

Finds subtopics missing compared with the top 10 competitors.

07

Readability

Sentences of 30 words or fewer, easy to read and easy for AI to extract.

08

Tone & voice

Keeps the brand voice consistent across the site.

On-page

· 5 layers
09

Meta title & description

Right length, keyword up front, nothing cut off.

10

Heading structure

A single H1, H2/H3 with keywords, a clear hierarchy.

11

Suggested internal links

AI suggests internal links within the right topic cluster.

12

Anchor text

Natural, varied anchor text that fits the context.

13

FAQ extraction

Generates FAQ schema from customers' real questions.

Images — every one checked

· 3 layers
14

Alt text · file name · WebP

Every image has descriptive alt text, a proper file name and light WebP compression.

15

Images that fit the context

AI checks that each image matches the paragraph it sits in.

16

OG & thumbnail

Sharp social share images at the right ratio.

Technical

· 5 layers
17

Core Web Vitals

Checks load speed, LCP/CLS and real performance.

18

Mobile UX

A proper mobile experience with no broken layouts.

19

Broken link · 404

Scans for broken links, 404s and bad redirects across the site.

20

llms.txt & AI-crawler

Correct setup so AI crawlers read what the site is about.

21

Duplicate / thin content

Catches duplicate and thin content that dilutes signals.

Off-page & AI tracking

· 4 layers
22

SERP gap vs top 10

Finds gaps against the top 10 results so you can get ahead.

23

Backlink toxicity

Filters toxic backlinks to keep a clean link profile.

24

E-E-A-T & authorship

Expertise, authorship and trust signals on the page.

25

AI Overview tracking

Tracks which pages are cited by AI Overviews & ChatGPT.

25
AI QC/audit layers
5
check groups
0
pages slip through

🧰 Built in-house

A suite of SEO tools built by MONA
— 21 tools, free for every website

Every agency buys Ahrefs, Semrush and Screaming Frog. MONA goes one step further: we built our own SEO toolkit to review client websites before signing a contract, then opened it free to everyone at congcuseo.mona.media — no sign-up, and we don't store your website address. This is the technology layer behind the 25 AI QC layers above.

21
SEO tools built in-house
57
bot & AI crawler profiles
Free
no sign-up needed

Open MONA's free SEO toolkit →

Wondering which SEO tools are worth paying for, when the free version is enough, and where AI fits in? Read our article SEO tools: which are worth paying for, and what AI can do — MONA rates each tool at real 2026 prices.

SEO solutions at MONA Media

Working with you
across every industry and every need

Even if your business is in a niche that is hard to rank for,
MONA can run a full SEO campaign for you with confidence

Full-scope SEO services

For businesses that want lasting traffic and long-term growth built on a solid foundation

MONA Media holds the top of Google for the SEO services keyword, with 54 percent difficulty

Keyword SEO services

Focused on a specific keyword group. Suits businesses with short-term goals

A client website ranks top for industry keywords and is cited by AI Overviews

AI SEO services

Optimized to appear in AI Overviews and ChatGPT, where more and more people now search

A client's products are recommended by ChatGPT when users ask what to buy

SEO services
Google Maps

Boost your local visibility. Suits businesses with shops or local services

A client's shop reaches the top of Google Maps in its area when customers search for motorbike parts
A MONA Media SEO specialist standing with the Gấu Cười mascot in THE MONA uniform
Covering every part of
your business's presence
on search engines
MONA has
the right solution
for you
MONA knows industries and customers well enough to build
an effective SEO strategy
Choose the right SEO partner
Your business gets
much more than ON TOP

An SEO-ready website

Responsive design

Quality content

Multi-tier backlinks

Website traffic table growing steadily from 2019 to 2023 thanks to SEO
Contacts coming in
5.000+
in one month
Traffic growth in 2023
+2.000%
From one channel only: SEO
Bringing in more than
13.500+
Clients in Vietnam and abroad

Top rankings don't happen by accident

Whichever search engine people use,
MONA is already there, ready for you
Cốc Cốc search results put MONA Media at the top for the SEO services keyword
Bing search results put MONA Media at the top for the website design keyword
Yandex search results put MONA Media at the top for the SEO services keyword
Yahoo search results put MONA Media at the top for the SEO services keyword

AI is gradually reshaping how users search

AI is rising and Google is changing,
but MONA still ranks at the top steadily
ChatGPT ranks MONA Media first when asked for a reputable SEO agency in Vietnam
Microsoft Copilot and Google both suggest MONA Media for website SEO

Helping hundreds of SMEs rise to the top of their markets

MONA IS CONFIDENT IT CAN
GIVE YOU
A COMPLETE SEO STRATEGY FROM A TO Z
A MONA Media specialist checking a website speed score of 95 on PageSpeed
A team that can run 300+ SEO projects at once
With a strong team of specialists, MONA can run hundreds of projects at once and still deliver on each one.
A MONA Media consultant welcoming a client at the office under the MONA Media sign
 MONA built its own software for building client keyword sets
A keyword analysis system based on how people search in each industry keeps SEO campaigns aligned with real customer insight and drives real conversions.
A MONA Media specialist running an on-page SEO audit on every page of a website
We invest in premium tools so your SEO is done properly
MONA has invested properly in in-depth tracking and measurement systems, so SEO results are based on evidence, not guesswork or gut feeling.
SEO IS THE DIGITAL MARKETING CHANNEL
WITH THE HIGHEST ROI

Helping SMEs and big brands pull ahead of the competition

MONA Media's SEO team in THE MONA hoodies at the office

Full-scope SEO pricing

An investment that brings in customers for the long term Built around the business goals of each company

SEO pricing from 25,000,000 VND/month — the price you sign is the price you pay, with no surprises midway

BRAND SEO
From 25,000,000 VND/month

(English +2,000,000 VND)

Tracking Setup

(Website measurement and tracking tools integrated)

  • Set up Google Analytics – User tracking
  • Set up Google Search Console – Key & web performance tracking
  • Set up Google Clarity – Website heatmap tracking
Google Presence Optimization

(Setting up and optimizing your business presence on Google)

  • Setting your location on Google Maps
  • Optimizing your business information cho Google Maps
  • Setting up & completing your Google Business Profile
  • Optimizing profiles
Brand Signal Building

(Boosting brand signals)

  • Building & stacking a set of entity 100 social
  • 2 TOP 10 brand articles - 3 dofollow links each from MONA's website network
  • 2 business review articles - 3 dofollow links each from MONA's website network
UI Audit

(User interface)

  • Checking layout, colors, fonts and spacing between elements
  • Assessing brand consistency: color palette, logo, graphic elements…
  • Checking display across devices (desktop, tablet, mobile)
  • Checking high-resolution images that load fast and don't break
  • Checking the position, size, color and text of CTA buttons
UX Audit

(User experience)

  • Checking page load speed
  • Checking compatibility with popular browsers
  • Recommending the customer journey
  • Recommending fixing the website structure and technical setup to SEO standards
Technical Check

(Technical check)

  • Technical SEO check: H1/H2 tags, meta title/description
  • Creating and submitting file Sitemap
  • Creating and submitting file Robot.txt
  • Checking all backlinks, broken links
  • Checking redirect, 3xx, 4xx, 5xx
  • Checking sign-up and login forms
  • Checking content structure
  • Set up Schema
  • Submit index cho Google Search Console
Deliverables to the client
  • Status report file
  • Checklist of errors to fix sorted by priority (High - Medium - Low)
Accumulated assets
  • Building quality links from long-standing satellite websites with good SEO metrics to push rankings
AEO

(Search optimization on AI platforms)

  • Continuously feeding fresh data and information to AI bots so your brand shows up even when customers search on AI platforms
Tracking & CRO
  • In-depth tracking with GTM and Clarity to collect user data and optimize CRO, increasing conversion rate and revenue
SEO PRO
CONTACT FOR PRICING
Website Content
  • Planning monthly articles
  • Writing 30 articles that meet every SEO criterion, with no copied content (this quota can also cover product category and product/service pages)
Pages
  • On-page optimization of all basic pages: home, about us… (excluding product category and product pages)
Tracking Setup

(Website measurement and tracking tools integrated)

  • Set up Google Analytics – User tracking
  • Set up Google Search Console – Key & web performance tracking
  • Set up Google Clarity – Website heatmap tracking
Google Presence Optimization

(Setting up and optimizing your business presence on Google)

  • Setting your location on Google Maps
  • Optimizing your business information cho Google Maps
  • Creating a Google My Business profile completed to the maximum score
  • Optimizing profiles
  • Entering up to 20 products/services cho GMB
Brand Signal Building

(Boosting brand signals)

  • Building & stacking a set of entity 100 social
  • 3 TOP 10 brand articles - 3 dofollow links each from MONA's website network
  • 3 business review articles - 3 dofollow links each from MONA's website network
  • PR article booking
UI Audit

(User interface)

  • Checking layout, colors, fonts and spacing between elements
  • Assessing brand consistency: color palette, logo, graphic elements…
  • Checking display across devices (desktop, tablet, mobile)
  • Checking high-resolution images that load fast and don't break
  • Checking the position, size, color and text of CTA buttons
UX Audit

(User experience)

  • Checking page load speed
  • Checking compatibility with popular browsers
  • Recommending the customer journey
  • Recommending fixing the website structure and technical setup to SEO standards
Technical Check

(Technical check)

  • Technical SEO check: H1/H2 tags, meta title/description
  • Creating and submitting file Sitemap
  • Creating and submitting file Robot.txt
  • Checking all backlinks, broken links
  • Checking redirect, 3xx, 4xx, 5xx
  • Checking sign-up and login forms
  • Checking content structure
  • Set up Schema
  • Submit index cho Google Search Console
Accumulated assets
  • Building quality links from long-standing satellite websites with good SEO metrics to push rankings
AEO

(Search optimization on AI platforms)

  • Continuously feeding fresh data and information to AI bots so your brand shows up even when customers search on AI platforms
Tracking & CRO
  • In-depth tracking with GTM and Clarity to collect user data and optimize CRO, increasing conversion rate and revenue
FULL-SCOPE SEO
CONTACT FOR PRICING
Website Content
  • Planning monthly articles
  • Every article meets all SEO criteria, with no copied content
Pages
  • On-page optimization of all basic pages: home, about us,...
Tracking Setup

(Website measurement and tracking tools integrated)

  • Set up Google Analytics – User tracking
  • Set up Google Search Console – Key & web performance tracking
  • Set up Google Clarity – Website heatmap tracking
  • Set up Google Tag Manager – tracking and improving the conversion rate
Google Presence Optimization

(Setting up and optimizing your business presence on Google)

  • Setting your location on Google Maps
  • Optimizing your business information cho Google Maps
  • Creating a Google My Business profile completed to the maximum score
  • Optimizing profiles
  • Entering up to 20 products/services cho GMB
Brand Signal Building

(Boosting brand signals)

  • Building & stacking a set of entity 100 social
  • Articles TOP 10
  • Review articles about the brand/products
  • Booking PR articles
UI Audit

(User interface)

  • Checking layout, colors, fonts and spacing between elements
  • Assessing brand consistency: color palette, logo, graphic elements…
  • Checking display across devices (desktop, tablet, mobile)
  • Checking high-resolution images that load fast and don't break
  • Checking the position, size, color and text of CTA buttons
UX Audit

(User experience)

  • Checking page load speed
  • Checking compatibility with popular browsers
  • Recommending the customer journey
  • Recommending fixing the website structure and technical setup to SEO standards
Technical Check

(Technical check)

  • Technical SEO check: H1/H2 tags, meta title/description
  • Creating and submitting file Sitemap
  • Creating and submitting file Robot.txt
  • Checking all backlinks, broken links
  • Checking redirect, 3xx, 4xx, 5xx
  • Checking content structure
  • Set up Schema
  • Submit index cho Google Search Console
Accumulated assets
  • Building quality links from long-standing satellite websites with good SEO metrics to push rankings
AEO

(Search optimization on AI platforms)

  • Continuously feeding fresh data and information to AI bots so your brand shows up even when customers search on AI platforms
Tracking & CRO
  • In-depth tracking with GTM and Clarity to collect user data and optimize CRO, increasing conversion rate and revenue
See more features

Featured case studies

Every successful SEO project at MONA
comes down to 3 essential factors
Understanding the industry
Understanding SEO
Understanding the customer
From zero to visibility across the whole industry in just 6 months of full-scope SEO

After a fresh new look with MONA:

Organic traffic from almost 0 to more than 23,000 visits

More than 1,000+ new customers from SEO alone

More than 500+ new contacts and still growing

Revenue up more than 400% compared with before SEO

Keywords in the TOP 10 across every segment of the industry

See details
Phúc Khang full-scope SEO case study: visibility across the whole industry in just six months
KPIs exceeded after 8 months of SEO, and the brand established online

MONA built a detailed SEO plan, with these results:

55% of keywords in Google Search Top 1 - Top 10

95% brand coverage in the Korea & Australia study-abroad field

24x traffic to the website in just 1 month

100% of keywords land on the right target page

41,400+ total visits after 8 months

See details
Study-abroad (Korea and Australia) SEO case study reaching 95 percent brand coverage
100% of keywords in the top, with a high conversion rate, and revenue up sharply after 10 months

After optimizing the website, we targeted the main keywords for each service, brand and e-commerce marketplace, and the results were remarkable

One of the TOP 5 companies active in logistics

500% growth in brand coverage in the China import field since we started

3.15M impressions to date

78% of keywords reached the Top 1 - 10 positions we committed to

88,100+ total visits after 10 months

See details
Aliorder SEO case study: more than 41,400 visits after eight months
The journey of 10 months taking 100% keywords on top

Up 600% Brand coverage

1.65 million impressions

48.000+ Traffic after more than 10 months

See details
Kim Khí Tiến Thành SEO case study: 48,000 impressions a month
75x traffic/month real conversions, real revenue

700% brand coverage in electronic locks

Top 5 companies active in the industry

100% of SEO keywords in the top

See details
HichiHome SEO case study in electronic locks: 12,200 impressions
10 months building a brand in the perfume industry

75% of keywords on page 1 of search results

100% of core keywords in the TOP 3

Traffic up 9 to 10 times after launch

See details
Perfume brand SEO case study: 8,320 impressions a month
110% traffic to the website in just 1 day

6.340+ organic traffic/month

Brand coverageup 200%

100% of SEO keywords in the top, as promised

See details
SEO case study for a battery rescue service in Ho Chi Minh City: 6,340 impressions
x1.500 traffic with an SEO strategy that works

3,000% brand recognition in 1 day

82.3K impressions/month

100% of SEO keywords in the top, as promised

See details
Maxsun home appliance SEO case study: 4,610 impressions

Why choose MONA Media for SEO services?

Among hundreds of competitors,
MONA we still keep our clients

100% white-hat SEO

MONA doesn't chase short-term tricks or “loopholes” to rank fast. Everything is done for the long term, so the website keeps stable rankings and isn't hit when Google updates its algorithm.

Growing clients' sales through SEO

MONA builds the website's content and structure so every visit has a chance to become a customer, which creates real value for the business.

Visibility in AI search

Beyond Google, MONA builds semantic content so the website has a chance to appear in AI Overviews, ChatGPT and new search platforms.

Focused on conversion optimization

We don't chase traffic at any cost. Every piece of content and every CTA is designed to lead customers further along the journey and make them more likely to leave their details.

Transparent, detailed reporting

Every figure is measured and updated clearly at each stage. You know exactly what SEO is bringing and how effective it is.

A MONA Media specialist in a black suit inviting businesses to a free SEO consultation

What clients say about MONA Media's SEO services

Clients' trust is never
taken for granted, and MONA never
takes it lightly

Every project begins with an important decision by the client
So we choose to treat every detail, however small, with respect

FAQ

Questions about SEO services you may have

These are the 7 questions clients ask us most at the first consultation, answered with exactly what we have measured on our own website and our clients'.

MONA Media's Gấu Cười mascot at a computer answering questions about SEO services
What are full-scope SEO services?

Across more than 14,000 projects since 2016, clients have often told MONA they once paid for 10 keywords, reached the top and still got no orders: rankings, but no revenue. Full-scope SEO makes the whole website trusted by Google and AI assistants, instead of just pushing a few keywords to the top. We work on three parts at once: the website's technical setup, content that answers the questions customers actually ask, and outside authority such as press coverage and business profiles. These three parts have to run together; if one is missing, the other two slow down sharply. MONA's own SEO services page was shown by Google for nearly 900 different search phrasings in the last 3 months, while a 10-keyword package only catches a tiny corner of the people searching. Full-scope SEO covers that whole journey, from when customers first start researching to when they compare prices and choose a provider.

How long does SEO take to get keywords to the top?

For most websites we take on, the first signals appear after 2 to 3 months. Those signals are rising impressions on Google and long-tail keywords entering the top 10, even if orders aren't pouring in yet. Competitive keywords, meaning the industry's main service names, usually take 6 to 12 months, and an older website with existing content, press links and several years of history on Google climbs much faster than a newly built one. That's why we always audit the website and measure the difficulty of each keyword group before promising a timeline. There are no shortcuts. We report progress every month so you can see impressions and the number of top-10 keywords growing.

How much does a full-scope SEO project cost?

The cost depends on how competitive the industry is and how much work is needed. MONA's lowest SEO package starts from 25 million VND per month, while the SEO PRO package and full-scope SEO projects are quoted by scope, the number of articles needed in the first 3 months and the difficulty of the keywords you want to rank for. Every package comes with a monthly report so you know where the money is going. Full-scope SEO projects for businesses are quoted separately by industry. Healthcare and finance need experts to sign off the content, so they take many times more work than general industries. We don't hide prices. The number we quote is the number written into the contract, with no surprises midway. The mistake we fear most is quoting low just to sign and then failing to deliver.

Does MONA guarantee top rankings?

MONA commits to KPIs written into the contract: keyword groups reaching the top 10 within a set timeframe. The contract also states what happens if results fall short. KPIs are agreed after the audit, once both sides are looking at the same numbers. We don't promise top 1 for every keyword, because nobody controls Google. Ahrefs research on 2 million pages found that only 5.7% of pages reached the top 10 within 1 year. That kind of promise isn't honest. Agencies that make it are often using tricks Google is quick to penalize.

Beyond rankings, we also track how many customers leave their details from Google, because reaching the top without customers still means you lose money.

Does SEO at MONA help you appear in AI search?

Yes, and it can be measured. This is where we are investing the most in 2026. When customers ask ChatGPT, Gemini or Google's AI Overviews, these AIs only name brands whose information is clear and consistent across many sources. We write content that answers the question directly at the start of each section, add schema and an llms.txt file, then align the business information on external profiles. Every month we check which of the client's pages AI is citing, so we can write more in the right places. MONA itself is suggested by ChatGPT and Copilot when users ask for an SEO agency. Screenshots are higher up on this page, along with the 25 AI checks every client page goes through before publishing. We run this approach first on MONA's website and 21 free SEO tool pages, and only bring it into client projects once it has been measured.

Are SEO results sustainable?

Yes, if the foundation is done right. MONA itself is an example: SEO has been MONA's main customer channel since 2019, and this page ranks at the top of Google for the SEO services keyword, with 40,500 searches a month. One of our clients grew from 13,528 visits in 2019 to 278,437 visits in 2023. Rankings don't stand still, though, because Google updates its algorithm many times a year and your competitors are doing SEO too. A website needs regular new content and technical checks to keep its place.

Should you hire an SEO agency or do it yourself?

Doing it yourself works when the business already has someone who knows SEO and accepts a few months of trial and error. Do the maths first. An experienced SEO specialist in Vietnam earns 15 to 25 million VND a month. Add a content writer at 10 to 15 million and keyword tools, and an in-house team costs at least 30 to 45 million a month. That doesn't include the risk of hiring the wrong person. Hiring an agency moves faster because the process and tools are already in place. Many MONA clients hire us for the first stage and then take it over with their in-house team. At handover, we pass on the keyword set, the content calendar and the review process so your team can carry on.

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