How to register a Google Business Profile for your company

For businesses today, a website is no longer an “option” but a must-have if you want to grow your brand and build a lasting business. But to win customers' trust and widen your reach, the first thing to do is to register and verify your business online. Google My Business is the “key” to doing that. Let's MONA Media look at the benefits and how to register on Google Business to bring your brand closer to customers.

After verification: you should review ownership, hours, NAP and contact channels in the guide to managing my business so your profile doesn't just exist but works properly.

What is Google My Business?

Since its launch, Google has become the most popular search engine in people's internet habits, with 3.5 billion searches a day. Beyond search, Google offers many useful features for users in general and businesses in particular, especially for pushing marketing forward.

Among them, Google Business is a free, easy-to-use tool for businesses and organizations. It helps you manage your online presence on Google, including Google Search, Google Maps. Once you've completed verification and edited your business information, customers can find your business on Google more easily. Introducing your business to customers also becomes much simpler.

See more:

• Put your business address on Google Maps
• Overview of Google Maps

Google My Business is the core platform that gets a business onto Google Maps. To make the most of it, you need a proper SEO strategy Google Maps strategy. MONA Media offers dịch vụ SEO Google Maps A comprehensive service with a fast, professional optimization process, from optimizing your business name, description and photos to technical factors such as category, local citations and review management.

With a structured process and a local SEO personalized strategy, we help your business show up on Google Maps faster, in line with Google's rules and safely. Our Google Maps SEO pricing is set to suit businesses of every size and need, so every dong of your budget delivers value.

Why choose Google Business

Manage your business information

According to Google (December 2014), businesses that have verified their information on Google Business are seen by consumers as more than twice as reputable as businesses that haven't.

The MONA Media brand on Google Search and Google Maps

When people can easily find you on Google, they see you as more transparent, trustworthy and professional. With Google Business you can also control what's shown, from your address and opening hours to photos, products and services.

MONA Media itself MONA Media is a prime example of registering and optimizing Google Business successfully. We took keywords in 3 hard fields to the top of Google at no cost. That success shows the capability and the sustainable SEO strategy MONA applies to its own brand before using it for clients.

Build trust with customers

Once you give Google My Business accurate information, your business gets a specific spot and shows up like a signboard on the digital map, which customers can find quickly on their devices.

Besides the address, the listing shows other basics such as phone number, contact details and photos you've given Google,… It's a simple thing, but it has a strong effect on customers' feelings and trust.

Businesses that trust and work with MONA

Customers can also read reviews written directly by people who have used your products or services, as Google allows them to be shown. The more positive reviews, the higher your brand's credibility, so businesses should encourage customers to leave good reviews after using a product. If a competitor plays dirty, posting photos and negative comments that hurt your image, you can still take control and have them removed.

Reach customers easily and effectively

Once you provide the information and photos so Google can create a fixed address on Google My Business, it shows up first whenever a customer searches for your business. Customers can then see the basics (opening hours, how to contact you, what kind of business you are,…) and decide whether to use your service or buy your product.

So businesses should invest in the information and photos on Google My Business to reach potential customers more easily. 

The Viện dưỡng lão Bình Mỹ (Bình Mỹ nursing home) is a good example of registering Google Business and optimizing it successfully. With MONA's help, the brand ranks first on Google Search and in the top 3 of Google Maps for the keyword “Viện dưỡng lão” (nursing home). The right strategy helped Bình Mỹ Nursing Home reach more customers, draw quality traffic and open up sustainable revenue growth.

Narrow down your customers quickly

Google Business can also show how many customers visited your address or called your business. Knowing this helps you understand your potential customers better, so you can shape business and advertising campaigns that fit and get the best results.

A detailed guide to registering and verifying with Google Business

What to prepare before registering Google Business

Before you register and verify, prepare a few pieces of information to shorten the initial registration and finish as fast as possible.

Information to prepare:

• Business name.
• A short description of your business.

Example: How many years the company has been operating, what it specializes in…

• Your exact address.
• Phone number.
• Type of business.
• 10 photos of your business.

Example: Logo, exterior, interior, people, staff, signage, products…

If you want your business profile approved quickly and shown prominently on Google Maps, let MONA help you optimize from A to Z. Many MONA Media clients have verified their Google Business accounts and reached the top of Google Maps, drawing hundreds of visits and calls each month. Examples:

Piget, Giang Huy (Chinese import sourcing):

LALUZ Parfums (genuine perfume):

Kim Thành (motorbike parts):

If you want your business displayed properly, prominently and effectively like these, let MONA Media work with you today. We'll handle registration, verification and full Google Maps optimization, so your business stands out and reaches the right target customers.

If you'd rather do it yourself, use the Google Business registration guide below:

Detailed guide to verifying and registering Google Business

Watch the video below to register your Google Business page, or follow the illustrated steps below

• Step 1: Go to google.com/business/ and sign in with your Gmail.
• Step 2: Enter your business name and choose Business category, then click Next to agree to Google's Terms and Conditions and Privacy Policy.

• Step 3: Add your business location.

At this step, Google Business asks “Do you want to add a location customers can visit, such as a store or office?”. This is the location shown on Google Maps and Google Search when customers look up your business. If you agree, click Yes, and if you want to skip this step, click No.

After clicking Yes, an address form appears. Just fill in the address and click Next, then set the location shown on Google Maps to finish this step. Google may ask if you have other addresses. Click Yes if your business has more addresses (branches) to add, otherwise click No.

• Step 4: Choose the contact details you want to provide and show to customers. You can pick a hotline number, the website URL or both to display on Google.

• Step 5: Choose how Google verifies your business.

After you finish verification at this step, Google sends a verification letter to the business address you registered. Delivery usually takes 2 – 4 weeks depending on the country to receive the letter with the PIN from Google.

Note: If If you haven't received the letter from Google after 14 days, it's most often because, in the “Postal code” field, people enter 100000 for Hanoi and 700000 for Ho Chi Minh City, so the letter may have arrived at a post office that isn't the one nearest you, and you haven't received Google's verification.

To fix this, visit: https://www.geopostcodes.com/Vietnam to get the correct postal code, then go to the business registration page and change the postal code so the letter can be delivered to you.

• Step 6: Select the services your business offers to help connect with customers.

• Step 7: Add your business hours and description in turn.

• Step 8: Keep clicking Next through the following steps until you see the message that your business profile is almost ready, and you're done

Once you've finished providing verification information, you can add more, such as photos and ads,… in the main interface of Google My Business. Below is the result of a successful Google Business registration. Your business will appear when people search on Google.

See more:

• Verify domain ownership with Google Search Console
• Sitemap – what it is, and how to create and submit a sitemap to Google

As you can see, registering Google Business is a small step with big value for your business's digital presence. With a few simple steps, you help customers find you more easily, which raises your reach and revenue. If you've never done it, or want to make sure your Google Maps profile meets SEO standards and appears quickly, MONA Media is ready to help from registration and verification to Google Business optimization. 

Please contact us via:

• Hotline: 1900 636 648
  
• Email: info@themona.global
  
• Address: 1073/23 Cach Mang Thang Tam, Tan Son Nhat Ward, Ho Chi Minh City