25 May, 2023

Social Media Management and Care Services

If you want the best results in your business, try the convenience of managing multi-platform ad accounts today! With MONA Media's social media management service, we commit to saving you time and optimizing ad campaigns on platforms like Facebook, Google and TikTok. Call 1900 636 648 for details and start taking your sales to a new level!

In today's booming digital era, using social media platforms to promote your brand and build relationships with customers is one of the marketing strategy that matter for businesses. Managing social media is not simple and takes professional skills and deep expertise. That is why social media management and care services have appeared and become more and more common. In this article, Mona Media let's take a close look at Social Media Management and Care Services today.

What is social media management?

The concept of social media management is no longer unfamiliar to long-time business owners. Social Media Management is the whole process of managing, monitoring and optimizing a business's activity on social platforms such as Facebook, Instagram, Twitter, LinkedIn, YouTube and more.

Managing social media includes posting content, running ads to boost customer engagement, and analyzing and evaluating campaign results. The goal of social media management is to increase brand recognition, boost engagement and reach potential customerseffectively. Today, social media management plays an increasingly important role in a business's online marketing and advertising.

A quick overview of social media

Social media is a media channel built on online services that let users connect, share information, interact and join online communities. As social media grows, it gives individuals, businesses, organizations and online communities an advantage in communicating and interacting with each other.

Social system

The most widely used social networks today include Facebook, Instagram, Twitter, LinkedIn, YouTube, Snapchat and TikTok. Each platform has its own traits and features, but all give users a chance to interact with others and create or share content.

Today, businesses often use social media to strengthen customer engagement, promote their brand, build their image and run effective digital marketing . Social channels help businesses present their product or brand information to potential customers at the right time.

>> Learn more about Social Media Marketing services:

What is a social media management service?

A Social Media Management Service is offered by online marketing companies and experts to help businesses, organizations or individuals manage, optimize and grow their activity on social platforms.

Social media management includes creating content, planning and running social media strategy, managing social accounts, boosting customer engagement, and monitoring and evaluating ad campaigns. A provider of social channel management lets businesses, organizations or individuals focus on their own work while still performing well on social platforms.

The cost of managing and caring for your social channels

The cost of managing social channels depends on many factors, including:

  • The number of social channels to manage.
  • The complexity of the communication campaign
  • The scope of activity and how often you post and engage with customers.
  • The amount of content to produce for the social channels.
  • The provider's management experience and expertise.

In practice, the cost of managing and caring for social media usually ranges from a few million to tens of millions of VND per month, depending on the customer's needs and the scope of service. To pin down the exact cost, a business should compare several sources and make a detailed plan to find a solution that fits its budget and goals.

Price list for social media management packages at MONA

Social media management means posting, advertising and engaging with customers to raise brand awareness. Here is the price list for content types at MONA:

Types of content Volume Word count Price
Product description article from 1 – 30 articles 300 – 1000 words Contact
An SEO-friendly article under 60 1000 words Contact
Service article over 50 1500 – 3000 Contact
Website content 1 Unlimited Contact
PR article 1 800 – 2000 Contact
Landing Page 1 Unlimited Contact
Content Social 15 200 – 500 Contact
Video, TVC and TikTok scripts 1 Unlimited Contact

>> See also the concept of SEO-standard articles

Does your business need to change how it manages social channels?

There is of course no single answer to this question, because every business has different social media management needs. After answering the questions below, your business will see for itself whether to change how it manages social media.

  • Are you satisfied with, and do you understand, the results after each of your business's social media campaigns?
  • Do you understand the sales analysis after each social media campaign?
  • Have your social media campaigns really delivered the results you hoped for?
  • Do you feel the money you invested in paid social media campaigns was worth it? (Paid Media)
  • Which group of target audience can you reach to learn about the promotions and offers in your business's ad campaign?
  • Have you made full use of every feature available on the social platforms?

As you can see, more and more people use social networks, so businesses should review how they manage and care for their social channels and adjust to fit market demand.

For experts who put their own name on social media, the management approach MONA uses is to hand repetitive work to AI. Specifically, it app nhanhieu.ai takes the video you shoot on your phone, edits it and schedules the posts automatically. The video below walks through the whole app screen by screen, including the screen that spots potential customers and Toxic Bouncer, which blocks abusive comments. Full introduction page: nhanhieu.ai.

Read the video transcript (11:46)

0:00 Introduction
Hi everyone, I'm Hùng, CEO and founder of MONA. Today I'm going to demo the final version of the personal branding app, it's at nhanhieu.ai. This app was made directly for one purpose, which is to help people who are already experts in some field build a personal brand, so they can go online and share useful knowledge, information and experience. And we take advantage of how far AI has come to edit and create video effects like the ones you've been watching, to grab attention and make our videos one notch more engaging. That means we just need to talk and share real knowledge, it doesn't have to involve tricks or extra stuff, like having to be hyped up, cheerful, crack jokes or tell charming stories. So if you're an expert and you're not good at all that, you just share your experience directly, and the AI handles the rest: it illustrates and visualises what you're explaining and presenting, it adds music and effects to make the video more interesting, so we can reach more people on social media, or you can use it to run ads.

1:30 AI-edited results
OK, so how it works, but before getting into how it works, let me show you the output, and the volume it's producing for me right now. You can follow it on Khánh Hùng Academy's social media, or you can go straight to nhanhieu.ai and see that I'm putting out videos every day, because filming only takes me 2 minutes a day, then I upload the video, it edits the video for me, and then it automatically schedules it to post every day. I've set it to put out 2 a day, but you can go at a slower pace, around 3 a week. Or if you're already comfortable in front of the camera you can push the number up, because honestly, for an expert, shooting a video is, I think, extremely simple. You just need a little prompt, and I'll talk about that too. OK, so the first feature you'll probably care about most is sending a video straight to it for editing.

2:46 Sample videos
Let me pause a few seconds so you can see some sample videos, and it can make a huge range of video types. Starting with my video up top, a pink gaming style, it's an e-learning course showing you how to sell digital products, and also me being in the software field. I wanted a game-related theme. Here, let me play a bit for you. Then you can see, this is Nhân Võ AI. And you can see this is Nhân Võ's style, he's an account manager in sales. The main theme he wants to talk about is money and sales. Next is Hữu Hùng MONA, his theme is programmer, and his role is MONA's product director. Next you can see Dr. Tuấn, the business doctor. And you can also watch the mindset-style explainer videos from Thanh Bình. This is Bình's, you can take a quick look for a few seconds.

3:54 Posting videos
OK, that's the output, and its number one main feature is sending videos up for it to edit. So here, you can see at the very bottom, these are the videos on my phone, meaning the videos you shot on your phone. The green check marks next to the videos show that we've already sent them, and up top is its queue, these are its queues. It's notifying us, it shows the progress of what we're doing, you can see it's finished editing and finished scheduling for a video like this. And this video here, the one I shot, is me talking along with a screen recording app, and the video you're watching right now was also made by it. I do the exact same thing. Once I finish shooting the video, I pick the footage and give it a few notes by voice. You can note anything, it picks up your voice automatically. This feature is pretty accurate. There, you can see, and you just tap Send and you're done. There, it edits it and then automatically schedules it to post for you. There, it's scheduled for Saturday, October 24. I'm shooting this video on October 15. There, this is the finished edited video.

5:05 Posting schedule
There, and I'll open its posting schedule screen for you. There, this is this week, this is next week. It's filled up to Saturday next week already. There, because it only takes 2 minutes a day, so I shoot pretty quickly, a video like this I shoot really fast. These are the finished videos it has already made.

5:23 Talking to Hùng nhỏ AI
OK, now we get to the second screen, the screen where we can give Hùng nhỏ AI any command and it responds. There, here I'm saying schedule a meme post. Have the machine go and post seed comments, so we get engaging content and more interesting comments, on this messages screen. There, it reports everything to you here. And likewise you can send it anything through the feature of talking to it directly.

5:48 Funny images
Next is the screen I just mentioned, where we post memes. Memes or funny images, it posts them to stories by itself, all of it, for you.

5:56 Ideas
And next is a feature that's also pretty important for some of you, the ideas feature. Ideas works like this: you pass it any piece of content at all, whatever you're thinking about, anything in your head, you just say it in here to it. This is the most important part: it will never bundle it up and rewrite it into a script, instead it takes our rambling and breaks it into bullet points, so you can see bullet points like these, and for experienced people like you, each one of these bullet points can become a video on its own. We just need one prompt and we can make a video. And below that you can see the summary of the information that people who comment and people who message have sent us, people comment down here and this bot automatically collects it so you can get ideas from it. Then further down is the section on our students' worries and wants, we have those 2 criteria to put things like this together, and it's all summarized already.

7:06 Brand direction
And next, also very important, is your brand compass. When you decide to buy this app, the MONA team works out the very basic things with you, like imagery and colors. As you can see, the pink theme really grabs attention, so that's what we chose. And for each of your personal brands, the MONA team researches and advises you to choose an image. As you can see here, I want to come across as someone who understands technology, uses technology for everything, does it the smartest way and leaves nothing to luck in business thinking. And you can see that all the content I've uploaded sticks to this axis, to make this image clear. That's the main purpose of this brand compass: it's there so you don't have to second-guess whether some content you post drifts off topic. For example, say you want to be a warm, gentle person who gives advice, but then you post some drama video, or a video discussing some drama, that pulls you away from your warm image. This personal brand compass screen is the screen that keeps that from happening.

8:18 Per-video reports
OK, next are the reporting features. You can see it's pretty simple, it's just reporting the numbers, and of course it's accurate.

8:28 Engagement and potential customers
And further down are other screens about engagement and potential customers. It figures out potential customers on its own. People engaging is 340-something here, already viewed. Here there's about 200-something new messages and 30-something comments. And of course it has picked out who the potential customers are, meaning people asking about the products and services we sell. In my case that's obviously the software products. All these screens are pretty basic.

8:53 Toxic Bouncer
And one more screen that's extremely important, which you really should pay attention to, is this Toxic Bouncer screen. This screen of course blocks all the insults and abusive language. This is one of the important screens for those of you who are experts, because showing up on the internet you get abused often, extremely often, and it has nothing to do with your expertise or with the content you're talking about. There will always be some guy who swears at you. And there'll be quite a lot of them. And you absolutely should not look at that stuff, because MONA has a lot of experience with this: you've got lots of campaigns, lots of channels, lots of campaigns running really well, and then an expert, the head of that organization, gets humiliated because some random idiot on the internet comments something abusive. You shouldn't look at that, and of course this feature also handles things like putting them on a list, so you can exclude them from your ad campaigns in the future if you want to run ads. This is an extremely important feature for building our personal brand.

10:04 Your own app on your device
So all of that is the features of this nhanhieu.ai app, and you'll get all of these features, and it sits right on your machine, built just for you, like this screen here, you can see it lives directly on your machine and only on this machine. And the video editing itself and the other tasks won't use up this machine's resources, and you don't need to pay any other AI fees, just one service fee for the app itself.

10:34 Pricing
And now I'll talk about the service cost and the other parts of the app. You can see that at the start there are 2 fees. The first fee is for setup and for building and defining our brand identity, it's a cost for a specialist who advises you and defines that brand identity for you, we can call it a one-time setup fee. And after that, of course, there's a monthly fee for you when you use an app like this as the resource for video editing and social media management, that goes without saying. And the cost depends on how much we plan to post as part of our decision to build a personal brand.

11:15 Contact
Of course the MONA team will explain all these policies to you in full, just call 1900 636 648 or go to nhanhieu.ai to chat with Gấu Cười, it's in the bottom right corner here, it'll answer all your questions. OK, thank you all so much for watching this video.

Social media management service at MONA Media

Social media management service at MONA Media

MONA Media is proud to be one of the companies specializing in software development, web design and overall marketing in Vietnam. We also provide professional social media management and care services . With over 10 years of experience in Marketing and full-scope SEO, MONA understands that managing social accounts is not just posting on a schedule. It also takes data analysis, strategy and good customer engagement. With MONA Media, businesses get a complete solution with the best services, including without limit:

  • Professional content production and strategy.
  • Content scheduling (posts, stories) and wide sharing across many channels.
  • Linking with all other platforms.
  • Careful research and analysis of the target audience.
  • Using the most effective hashtags on social media.
  • Monthly campaign result reports.
  • Good management of and engagement with customers.

In particular for Content Marketing, we focus not only on caring for and optimizing content on social pages but also on the website. This helps businesses keep engagement going, attract and retain customers effectively.

For every channel care project, MONA Media builds a specific plan by day, week and month, aimed at the exact audience of each channel the business wants to reach. Content is updated and refreshed regularly while staying high quality and useful to readers.

Content Marketing service banner at MONA Media

MONA Media's social media management process

MONA's social media management service follows a 6-step process:

Free consultation on the service

Customers who want social media management and care can call hotline 1900 636 648 and our team will give FREE advice on the package that fits your budget.

Collect and receive information on the social platforms

MONA researches and analyzes information about the social platforms the customer needs managed, including user numbers, age, gender, features and policies of each platform. Collecting this information is an important step in the process because it helps businesses understand their potential customers better and build an effective marketing strategy and social media system.

Sign the contract once the price is agreed

We advise in detail on the solution and the social media management plan based on your business's needs. After the customer agrees on the solution, the package and the price, both sides sign a contract with terms in line with the law.

Run management and sync information across social pages

After the contract is signed, MONA starts managing and syncing information across social pages. We handle synced activities including posting articles, posting photos, updating contact details, and introducing products and services from a single source to different social pages at the same time.

Syncing information lets businesses manage content and information conveniently and efficiently across social platforms. Done well, it can strengthen the business's presence on social platforms, increase reach and engagement with potential customers, and improve ad performance and build your brand image.

Track campaign results

MONA is committed to closely tracking campaign results and adjusting the social media management strategy to match the business's goals. We evaluate and measure results using key metrics such as:

  • Growth in followers, visits and engagement on social media and the website.
  • Higher sales for the business.
  • Greater reach.

Acceptance and handover to the customer

Finally, we work with the business to accept the deliverables as agreed in the social media management contract and hand them over.

Why choose MONA Media's social media management service?

Here are the reasons businesses should sign up for social media management at MONA Media:

  • We provide social media management solutions with creative, engaging content that serves many business goals.
  • The management plan is clear, detailed and complete, so businesses can easily follow progress.
  • A professional operations team with many years of social media management experience, ready to help whenever you need it.
  • A well-organized work process with flexible timing.
Social media management service

If you still have questions about managing and running your social channels, contact us or leave your details on the site, and the team at MONA Media will reach out and support you promptly!

Contact information: 

  • Hotline: 1900 636 648
  • Email: info@mona-media.com
  • Address: 1073/23 Cach Mang Thang 8, Ward 7, Tan Binh District, Ho Chi Minh City

Frequently asked questions about social media management

Which social channels does MONA manage?

MONA's social media management service is highly rated by customers. We currently manage channels including Facebook, YouTube, LinkedIn, Twitter and Instagram. MONA can also manage other channels such as TikTok, Pinterest, Snapchat and Reddit, depending on needs of your customers.

How do you manage social media pages effectively?

To manage social media accounts effectively, do the following:

  • Define your goal for using social media. Is it to increase traffic, engage with customers, raise sales or build a brand?
  • Define your target customer group.
  • Produce creative, varied and engaging content.
  • Always engage well with customers by answering questions and taking feedback.
  • Closely track and measure campaign results.
Managing and caring for social channels

Which social networks should you develop in Vietnam?

Vietnam has many widely used social networks. The ones with potential that deserve investment include Facebook, Instagram, TikTok, Zalo, Lotus, Gapo,…

You may also be interested in: Marketing on Zalo: an effective way to sell online

Does growing on several social platforms increase sales?

Yes. But for steady sales growth, a business must expand across platforms sensibly and with a specific plan. The key is making sure you grow the platforms that fit your target customers and do not miss any important one.

What does the customer need to provide to grow social pages?

To grow social pages, customers need to provide the basic information and requirements so the provider understands the business's goals and needs. Specifically:

  • What is the business's goal on social platforms?
  • Who is the target customer to reach on social media?
  • The specific budget for advertising and marketing on social media.
  • The specific social channels the business wants to use.
  • The business's content, images and videos so the provider can create posts and ads.

How much does it cost to manage popular social media pages?

Social platforms like Facebook, YouTube and Instagram are a “lucrative” market for businesses to grow and increase sales. However, there is no single fixed price for managing them. Typically, the base price for managing popular social channels ranges from 500 – 1000 USD/month or more, depending on the project's scale, the number of channels managed, the complexity of the social media strategy and other customer requirements.

In short, Social Media Management and Care is an effective solution for businesses to build a strong relationship with customers through social platforms. Using managed social care both saves you time, retain existing customers and boost credibility, attracting new customers.

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About the author

CEO & Founder · The MONA

Founder of The MONA, who built a services company of 200+ staff with 14,000+ projects delivered. Khánh Hùng shares how he thinks about building systems that run themselves, automating a business, and the real lessons from delivering projects at MONA.

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