TVC Production Price List: Latest Commercial Video Rates 2026

A viral TV commercial helps a business reach customers widely, make an impression and build the brand image. Many factors decide a TVC’s success, and one of them is video quality. To produce a TVC with solid output quality, from the script, actors and equipment to the production crew, each item has a different cost, and every company will give a different TVC price quote . If your business needs a quality TVC, check out the TVC filming price list of MONA Media below!

Commercial filming price list at MONA Media

Cost a TV commercial depends on many factors such as length, video quality, actors, production cost, equipment rental and location. Below is the detailed MONA Media TVC filming quote, from the stage of pre-production to post-production at MONA, for your reference: TVC price quote, MONA Media commercial production price list, MONA TVC quote

Factors affecting TV commercial production cost

Creative TVC idea

The idea is the most important factor in a TV commercial’s success. A creative, fresh idea helps the TVC catch viewers’ attention and make the brand stand out. Idea development can cost from 1,000 USD to 5,000 USD depending on complexity and creative requirements. However, not every TVC needs a breakthrough idea at a high cost, especially with a limited budget. Some simple TVCs with a relatable, easy-to-understand idea can also work well at a lower cost.

Actors

Actors are an essential factor in TVC production. If a business chooses famous actors or A-list stars, the cost can exceed 1 billion VND because these stars charge very high fees. However, if the TVC uses new actors or models with moderate influence, actor costs may make up about 30-40% of the total production cost. Your choice of actors will affect how prominent the TVC is and how well it reaches the target audience.

Brand ambassador

A brand ambassador plays a big role in a business’s promotion strategy. Choosing a celebrity or a highly influential person can help the TVC strengthen brand recognition and build customer trust. However, ambassador costs rise with their fame and reach. Prominent ambassadors, such as entertainment celebrities, can demand very high fees but bring strong results in connecting the brand with consumers.

Filming location

The filming location is a very important factor in commercial production. Shooting at a special location or renting a professional studio raises the cost significantly. Outdoor shooting, moving equipment and getting permits for public locations also add costs. However, if the location is simple and easy to access, costs can drop a lot.

Techniques used

Special techniques such as VFX (visual effects), 3D or drone shots need specialized equipment and professional technicians. These technologies create impressive shots and give the TVC high image quality. However, using them raises costs because they require long filming and post-production time.

Number and type of equipment used

The cost of filming equipment such as 4K cameras, drones and other support tools also affects the budget. The more professional the equipment, the higher the rental price. If the video ad needs a lot of complex equipment or many camera angles, the cost goes up further. Using suitable equipment efficiently can reduce costs while keeping the TVC’s image quality.

Post-production

Post-production includes steps commercial video production such as video editing, audio editing, adding visual effects and color grading. In particular, TVCs that need complex editing raise production costs. The time and effort of the post-production team matter a lot, and sometimes post-production can account for most of the total TVC production cost.

Production time

A longer production time also means higher costs. If the TVC must be finished in a rush or the filming schedule changes, costs rise because more staff, equipment and working hours are needed. If the project changes the script at the last minute or adds many shots suddenly, costs go up sharply.

Which TV commercial package price should you choose?

The price of a TV commercial filming package depends on the business’s specific requirements, but usually ranges from 50 million to 500 million VND. With a limited budget, you can choose a basic package at a lower cost, but if you want an impressive TVC with special techniques or famous actors, the cost will be higher. The key is to choose a package that fits the business’s goals and budget for the best results.

Is the commercial filming price list fixed?

A TV commercial filming price list is not always fixed. The cost of filming a TVC can change depending on many factors such as the client’s specific requirements, project scale and unforeseen issues during production. Although many commercial production companies provide a reference price list for basic services, the final cost can still change depending on requirements such as:

• Special technical requirements (VFX, 3D, drone, etc.)
• Filming location (studio or outdoors)
• Famous actors or brand ambassador models
• Production and post-production time

Can TV commercial costs change depending on the target customers?

TVC production costs can change based on the target customers and the purpose of the ad. Specifically: a TV commercial aimed at a large business usually needs higher investment in production quality and famous actors, while a TVC for a small business can use lower-fee actors and need less technology.

MONA Media – an impressive commercial production company with very low TVC costs

TV commercials at MONA not only help businesses create quality communication films but also set them apart in how they reach customers. With an experienced team and modern equipment, MONA is committed to delivering products of Video Marketing the highest quality, delivering the video message precisely to target customers and bringing results to the marketing campaign. If your business is looking for a quality TVC production company at an affordable cost. Contact MONA Media now via Hotline 1900 636 648 for detailed advice MONA Media business TVC filming quote, MONA commercial filming quote, MONA TVC production quote

Above is the detailed information on TVC filming price list, and the factors affecting TVC costs, so businesses can picture the costs needed to create a complete TVC. A successful Television Video Commercial brings many opportunities to help businesses brand positioning, promote their brand image to customers and increase sales. Many companies offer TVC filming services on the market, but what matters is the idea and a fitting way to carry it out. If your business needs a TVC to deliver a marketing campaign message, contact MONA Media now to get the detailed MONA Media TVC filming price list and 24/7 advice via the details below.

For more information, please contact:

• Address: 1073/23 Cach Mang Thang Tam, Tan Son Nhat Ward, Ho Chi Minh City
• Hotline: 1900 636 648
• Email: info@themona.global

If your budget doesn't stretch to a full shoot with staging, there is another route: custom AI video production. Shoot the parts that must be real, and let AI handle the setting and staging; the cost is usually about a third.