Product Photography

Product photography advertising that is creative, eye-catching and memorable is an essential part of any Marketing strategy today. By using product photos that carry a promotional message, a business can build a strong connection with customers and drive sales. As a trusted, quality provider of commercial photography and full-service Marketing, MONA Media is committed to helping clients build a professional, distinctive product photo profile that carries the brand's own character.

Why does product photography matter?

Product images are used to introduce products to customers and also to make an impression and build trust. When consumers want to buy, they tend to look for real photos of the product before deciding. That is why product photography plays a very important role in the sales of every business.

Product images help increase conversion rate

According to research by Weebly, 75% of consumers say product images directly affect their purchase decisions. Of these, 22% of consumers will return an item if it does not look like the photo. This shows that product photography has a big effect on attracting and keeping customers and on raising conversion rates.

Good product photos have a positive effect on purchase decisions

We cannot ignore the fact that as many as 60% of consumers want to see 360-degree images of a product before buying (according to research by Shopify). This shows that professional product photography services are essential and directly affect consumers' purchase decisions. Product photography is more than creating a picture; it also shows the quality and value of the product.

Online shoppers in particular have no chance to experience the product in person. So they rely on the information the business provides on its website to judge the product.

Images are the most visual type of information and the one that catches customers' attention. That is why attractive, striking and sharp product photos help businesses draw the eye and push customers toward buying.

Product photography is key for a brand

Product advertising photography is not just a sales tool; it also plays an important part in the strategy personal branding. Product shoots give customers consistent, uniform product photos, so you can build a distinct brand identity that does not overlap with competitors.

Beyond that, when a business chooses product photo and video services such as cosmetics, clothing, food or furniture photography…, it can convey its brand message, values and vision to its target customers. A product photo set then helps build a trusted relationship with consumers and a strong brand.

Want to retouch your images, edit portraits or restore old photos? Take a look at Photo Retouching Services, Professional Photo Restoration

When should you photograph your products?

Photographing your products at the right time helps you get the most out of your Marketing. Besides new product launches, there are many other occasions when a business needs product photos for marketing and communications. Specifically, here are some cases when you should turn to a professional product photography provider are:

• New product launches: Product photography is the best way to introduce your products to customers. You can show all the features and functions of the product through images.
• Packaging changes: When packaging changes for holidays, Tet or limited collections, photograph and update to match trends and make products more appealing
• When you need to print catalogues, flyers or ads: Attractive, professional product photos are an important step in creating content for catalogues or flyers that advertise effectively to customers
• Product design changes: When your store changes product designs or adds new items to the catalog, product photography keeps your customers up to date with the latest product images.
• Regular shoots to stay current: Regular product photography every 6-12 months is an effective way to update product images and keep sales content fresh.

Product photography is not just about showing a product in a frame; it is also a way to make your product stand out from competitors. When to hire product photography depends on many factors, but remember to choose the right time so your product makes a stronger impression on customers.

Check out the photo and video services of MONA Studio which include: product advertising photography, corporate profile photography, personal photography, flycam photo and video services,… CONTACT US via HOTLINE 1900 636 648 for support and the most specific quote on product photography, product videography or other photo and video packages.

What does MONA Media's professional product advertising photography include?

Today, MONA Media is one of the providers production house offering Product photography services that are attractive and reliable, trusted and chosen by many partners. With modern camera equipment and an experienced crew experienced team, MONA is committed to helping clients create distinctive, striking photos that get their message across effectively.

When you choose MONA's product photography in Ho Chi Minh City for cosmetics, clothing, food, furniture…, you get detailed advice on every aspect of the shoot from lighting and color to the style and composition of product photography. This helps you choose the concept that best fits your brand, goals and line of business.

MONA offers a wide range of product photography and professional photo and video services, meeting the needs of clients and businesses in any industry, specifically:

• Food photography
• Fashion and clothing photography
• Electronics and tech product photography
• Styled beauty and cosmetics product photography
• Furniture advertising photography
• Product photography for supplements and drinks
• …

At MONA, alongside attractive product photography, we keep up with the latest trends in Marketing video production to bring you Product videography services of a professional standard. Images and video have become a powerful link that not only conveys a message but also inspires, highlighting the value a product brings. MONA's product introduction videos and photo and video services have played a significant part in stimulating demand among potential customers and growing revenue effectively.

So why not CONTACT US via HOTLINE 1900 636 648 to get a quote for product photography and professional videography!

MONA Media's product photography service quote

MONA offers product PR photography at the best price on the market. We guarantee there will be no extra costs during the product shoot. So how much does product photography cost? Below is a product photography price list for Ho Chi Minh City in detail for MONA's clients to refer to.

Note, the product advertising photography price list does not include travel costs when shooting at your location. Costs may also vary depending on factors such as concept, shoot scale and your requirements… So contact us at HOTLINE 1900 636 648 for advice and the most detailed product photography quote.

Product photography types MONA Media offers

Professional product photography is more than recording an image; it is the art of combining light, color and creativity to produce the most attractive, striking photos. Below, MONA has put together some product photography styles that are attractive and popular in the client projects MONA has delivered.

White-background product photography

Product photography on a white background is one of the most common and simplest approaches today. This type of product shoot puts the product at the center, producing photos that draw customers' eyes and attention. There are 2 ways to create a good product photo set on a white background:

• Method 1: Shoot the product directly on a white background.
• Method 2: Shoot on a regular background, then remove it in photo editing software.

A white background has many advantages for product photos. For example, it makes it easy to create a 3D effect, photo editing fast, with flexible quantities and layouts, saving time and the cost of preparing props… Today this style is common on sales platforms, e-commerce websites…

Concept product photography services

A product photography concept means the setting, composition, content or style of the shoot. Shooting to a concept requires a high degree of consistency, coherence and focus. The ultimate goal is to convey the message and meaning of the product and the brand behind the images.

Some styles commonly used in concept shoots:

• Lifestyle photography: Good product photos should be placed in a real setting so the message comes across more clearly.
• Scale shots: Shot against a reference so customers can picture the product's real size.
• Detail shots: Focus on each detail of the product.
• Group shots: Products shot by collection.
• Packaging shots: Focused on the design of the packaging, casing and bags.

Clothing, cosmetics, food and dietary supplements are specialised fields where images must not only look good but also stir customers' emotions and needs. That is why concept photography, despite its fairly high production cost, is still highly rated and popular with clients.

How MONA sets up a basic product photo shoot

MONA Media has built a reputation as one of the leading companies in profile photography for individuals, and products such as company profile photography, business portrait photography,… To keep every shoot efficient, MONA always follows these steps:

• Receiving the client's request: MONA Studio receives your request for product photography. Our team then gathers details about the product and the advertising goal you have in mind to recommend a suitable concept.
• Setting up the backdrop and composition: MONA chooses a backdrop that suits each type of product and your requirements. We also study the composition carefully so the product photos look as good and balanced as possible.
• Lighting and shooting technique setup: We set up the lighting and apply professional techniques so the product is captured as clearly and truthfully as possible.
• Post-production to your requirements: After the shoot, MONA's specialists edit and process the images according to the booked package. The final result is striking, creative and well-crafted photos.
• Delivering the images to the client: Finally, we deliver the files to you on schedule as promised. The delivery includes the original files and the retouched photos.

Answers to your product photography questions