NEWHAIR BY KHƠ THỊ
NewHair is an autologous hair transplant clinic in the Khơ Thị system. It offers a service people weigh for a long time, because it affects both their appearance and their wallet. MONA designed the website and ran SEO branding for the brand, focusing on the two things people want to know before they book: real results from past patients and the warranty they get afterwards.
People choose a hair transplant clinic
by looking at people who have had it done
Hair loss and baldness are sensitive subjects, and people usually read quietly for a long time before they pick up the phone. They don't want flowery promises. They want to see how someone with the same condition looks after the procedure, and what the clinic will do if the result falls short.
So the website is built around those two things. Patient photos get their own large page instead of a few pictures squeezed onto the home page, so visitors can compare case by case. The warranty policy also has its own place in the navigation, with the scope and duration spelled out so nobody has to guess.
Services are organized by hair condition rather than by technique name, so people who know nothing about hair transplants can still find the part that applies to them.
A quick tour
of the pages we designed
The home page, about page, service pages and customer photo page share a creamy white tone with bronze-gold accents, keeping the clean, gentle feel of an aesthetic medical facility.
MONA's structured website design process
Interface highlights
The hotline and working hours stay pinned at the top of the page on every screen, because these customers often decide to call right after reading the part that reassures them.
The blog reaches people early, when they are still searching for the causes of hair loss and haven't thought about a transplant yet. This is also where MONA does SEO branding, so the brand shows up just as people start looking.


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