InWine: Wine importer and distributor website

InWine
A leading importer
and distributor of wine
in Vietnam

InWine Store - Rượu 125 Thái Hà is proud to be a destination for wine connoisseurs, bringing together fine wines with their own distinct style and character. Every product at InWine is a work of art, carefully selected from renowned vineyards around the world, for a refined, premium wine experience.

1 of 12,000 clients
of

Industry

Wine
distribution

Service type

Company profile website

Years

2023

Crew

5 people

Try it now

A showcase and e-commerce website
with more than 2,000 wines

With more than 26 years in business, InWine is proud to help customers discover the real culture of wine appreciation. You could say that enjoying wine is an art, and the person enjoying it is surely an artist. Wine is a drink to be enjoyed with all the senses and with finesse.

Visit InWine here >>

A responsive-standard website
that works on every device!

MONA designed a fully responsive website that works on every mobile device, so users get a good experience, enjoy an attractive interface and can browse anytime on any device with fast page load speeds.

InWine - A leading wine importer and distributor in Vietnam

A structured website design process
produces the best possible product

Project research

MONA's solution

UI/UX design

Project results

Client review

How do you grow online revenue
for InWine?

MONA built the e-commerce website with these goals:

Easy to find product information.
Fast and secure online payment.
A clear, easy-to-understand, easy-to-navigate menu.
Optimize every step of the shopping experience on the website.

Help InWine expand its market and grow revenue:

A simple, convenient shopping cart.
Optimized add-to-cart, purchase and checkout features.
Lower bounce rate and higher purchase conversion rate.

Experience part 1
designed

A complete website
design plan

Fast page load speed
Easy-to-navigate website with convenient search
Optimized selling and buying features

Featured technology

Website structure

Website design concept

Building the design system

Optimizing the user experience

Reach customers in Vietnam and abroad

We designed the e-commerce website to give users the best possible experience. That is why every product comes with its price, photos and detailed product information.

FILTERS PRODUCT

With thousands of products on the website, each in different colors, sizes and prices, we built filters to help customers find products quickly.

CATEGORY CREATION
PRODUCT ATTRIBUTES

Customers can learn product details right on the website without waiting for a sales consultant.

ONLINE PAYMENT
SECURE

We paid special attention to payment methods to protect information and help customers shop as safely as possible.

Building the website sitemap to
a better user experience

With more than 2,000 wines from many countries, grape varieties and classifications, MONA built a multi-level sitemap with multiple attributes and variants so customers can shop as quickly and simply as possible.

Highlighting
products

By using real product photos and a product-centered strategy for the site's visual identity, we optimized the layout and increased brand exposure for the client. MONA kept the layout clear, simple and easy to understand by using plenty of white space, framing each product, and optimizing every click on the site so shoppers can act easily.

Building the system
detailed website design

MONA built a detailed, well-structured website design system that makes the site easy to use. Static images are placed with purpose across the site, showing every feature attractively as users scroll.

Heading 1

Bold 40px

Reem Kufi

Heading 2

Bold 24px

Lexend

Body text

Bold 16px

Lexend, sans-serif

#ffffff

#e1b184

#000000

#f2e7d5

UI Design

To engage users, MONA designed each page with a mix of different components that break the content into short sections. This keeps transitions smooth and gives users a good interface.

Project evaluation based on MONA's own measurements and client feedback

0.5s

Loading speed

Before

N/A

0.5s

SEO-ready

Before

N/A

75%

Satisfaction

Before

N/A

100%

MONA designed InWine's website with a focus on the product experience and integrated online sales. MONA made full use of imagery and a modern interface design to create an elegant space that suits InWine's premium wine business. Besides optimizing the user interface, MONA also focused on operational efficiency, making sure the cart and online payment system run smoothly for an easy, convenient shopping experience.