NewHair by Kho Thi: Hair Transplant Clinic Website | MONA

NEWHAIR BY KHƠ THỊ

NewHair is an autologous hair transplant clinic in the Khơ Thị system, offering a service customers think about for a long time because it involves their appearance and their money. MONA designed the website and ran SEO branding for this brand, focusing on the two things customers care about most before booking: real results from people who have had it done and the warranty commitment after the procedure.

Service type

Website design + SEO Branding

Industry

Aesthetics - Hair transplant

Year

2023

Customers choose a hair transplant clinic
based on photos of people who have had it done

Hair loss and baldness are sensitive issues, and people researching them usually read quietly for a long time before they dare to call. They don't need flowery promises; they need to see how the hair of someone with a condition like theirs looks after the procedure, and how the clinic takes responsibility if it doesn't work out.

So the website is built around those two blocks. The customer photo section has its own large page instead of a few pictures squeezed into the home page, so visitors can compare case by case. The warranty policy page also stands on its own in the navigation, stating the scope and duration clearly so readers don't have to guess.

Services are organized by hair condition rather than by technique name, so people who know nothing about hair transplants can still find the part that applies to them.

A quick tour
of the pages we designed

The home page, about page, service pages and customer photo page share a creamy white tone with bronze-gold accents, keeping the clean, gentle feel of an aesthetic medical facility.

NewHair by Khơ Thị website page 1 - Autologous hair transplant clinic website

NewHair by Khơ Thị website page 2 - Autologous hair transplant clinic website

NewHair by Khơ Thị website page 3 - Autologous hair transplant clinic website

NewHair by Khơ Thị website page 4 - Autologous hair transplant clinic website

NewHair by Khơ Thị website page 5 - Autologous hair transplant clinic website

MONA's structured website design process

Brand & goals research

01

MONA's direction & solution

02

UI/UX design

03

Development & optimization

04

Handover & ongoing support

05

Interface highlights

The hotline and working hours stay pinned at the top of the page on every screen, because these customers often decide to call right after reading the part that reassures them.

The blog's role is to meet people early in their research, when they are just searching for the causes of hair loss and have not yet thought about a transplant. This is also where MONA does SEO branding so the brand shows up right when customers start looking.

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